From: $975.00 / month and a $3,150.00 sign-up fee
Our Reach Ad Plan is designed to advertise your cannabis business on both Search and Social Media platforms. The Search platforms include both Google and Microsoft while the Social Media platforms include Facebook and Instagram. The ad pricing includes Facebook Image Ads and Instagram Photo Ads. Contact us for a custom quote for other ad types. With this plan we always include a landing page on a third-party domain. We offer you the option of selecting a landing page per ad (the most effective) or a single landing page for all your ads. The purpose of the landing page is to continue promoting the paid advert and then directing the searcher to your dispensary or farm.
Please note that restrictions by Google, Microsoft, and Facebook/Instagram don’t allow us to directly advertise any cannabis related products or to direct the ad to land on any site that promotes cannabis.
There are no guarantees with this program that Google, Microsoft, or Facebook/Instagram will approve the adverts or allow them to run, though our success rate is very high. In the rare event that your advert is disproved or cancelled, setup fees will not be refundable, but the monthly ad management fees will stop immediately. All actual advert spend money will be paid directly to Google, Microsoft, and Facebook/Instagram according how much each platform has billed. Only the ad setup and management fees will be paid to High Rize Marketing.
We start by setting up your High Rize account, then we give you a quick call to review our process and collect your company’s details.
Once we have determined your goals, we research relevant keywords and key phrases, then we set up your landing pages, develop and test your ads.
Next, we set up your online advert accounts and enter the ads. Then we launch the ads carefully, monitoring and fine-tuning them.
During the life of each campaign, we regularly monitor ads and keywords for performance. Monthly Reports are included!
Featured Service Details
Google's advertising networks offer multiple ways and methods to reach your customers via paid adverts. Google has dozens of metrics to measure your ad campaign's performance, enabling you to run over 50 reports to view all this data. Where do you start?
As part of each campaign, we have analyzed and condensed data into reports with a handful of pages that are easy to read and understand how your campaign is performing.
We generate your campaign progress reports on a monthly basis, and we make it EASY!
Formerly Bing Ads, Microsoft Advertising provides pay-per-click advertising on both the Bing and Yahoo! search engines.
Bing searchers tend to spend 33 percent more time online than the average Internet searcher. This increases the probability that they will view any paid adverts. The Bing searcher demographic tends to be middle-aged, wealthy, and highly educated, meaning they are more likely to purchase higher quality and quantity from dispensaries. This makes Microsoft Advertising an excellent medium to use.
Similar restrictions with Google apply to Microsoft; therefore, we have included landing pages with each campaign.
Advertising on Facebook is a great way to connect with customers using the world's largest social platform. Paid ads reach a perfect target audience that may visit your dispensary. A paid ad campaign shows immediate results compared to building an audience who follows you organically.
Using Facebook's micro-targeting features, we can accurately focus the ads, optimizing your budget, conversion rates, and return on investment. You'll only pay to reach the most valuable potential customers.
With every Facebook ad campaign, we use specially designed landing pages to ensure we have the optimum conversions while staying within Facebook's advertising guidelines.
Facebook offers seven main ad formats that are each image or video based. The seven formats are:
- Image ads*
- Video ads
- Stories ads
- Carousel ads
- Slideshow ads
- Collection ads
- Experience ads
*The pricing shown in our cart is for the Image ads. To advertise on one of the other 6 ad formats, please contact us for a custom quote.
Instagram is the fastest growing social media platform! With over 1 billion people using Instagram each month, the majority of your customers are already on Instagram. With engagement numbers for Instagram higher than either Facebook or Twitter, it should be a no-brainer for your dispensary to take advantage of the opportunities that Instagram Adverting offer.
Instagram offers five main ad formats that are each image or video based. The five formats are:
- Stories ads
- Photo ads*
- Video ads
- Carousel ads
- Collection ads
*The pricing shown in our cart is for the Photo ads. To advertise on one of the other 4 ad formats, please contact us for a custom quote.
A landing page is the website page your customer is sent to when they click on the ad. This landing page should expand on and convince the customer that their interest in your ad is worthwhile. While your goals may vary, the outcome should be the same; the landing page converts the customer.
You might ask, "why not just send the customer to a page on my website?". Unfortunately, directly advertising cannabis products is against the terms and conditions of nearly all the online advertising platforms. So, if the ad, or even the website that the ad sends the customer to, mentions cannabis or a related word, your ad will be pulled down.
With this in mind, we have designed our ads and landing pages very carefully to ensure that they are in compliance with all of the adverting platform's rules and regulations.
A landing page per product or service ad is most effective and leads to the highest conversions. However, we also can design a single landing page for all your product and service ads, but your conversion rate will be significantly lower. And PLEASE NOTE, that in rare instances despite our best attempts, ads are terminated by the advertising platforms.
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